e.l.f.Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz

I absolutely love the e.l.f. Power Grip Primer with Niacinamide! It grips my makeup perfectly, helping it stay in place all day, and the added niacinamide is a great bonus for my skin. It smooths out my complexion, gives a nice glow, and feels hydrating without being greasy. A must-have in my makeup routine!

I love this primer. It’s reasonably priced, has good ingredients and helps my makeup stay in place longer. Initially when you apply it, there is a little “stick” to it. Not in a bad way. I prefer to apply it and then let it set for 3-4 minutes before putting on my makeup.

I love the quality of this primer. The grip it creates in seconds is unmatched. It's a great product with an even better price tag. Highly recommended.

Loved this product so much really felt like my makeup didnt move anywhere, i just wish it would be silicon based cause my skin tint or foundation is silicone based so it doesn’t work well with my other products

Recently switched to this primer and I love it. Makeup goes on really smooth and the end result is very even!

I’ve used multiple other grip primers including the other elf one, but this is the best. It doesn’t separate my makeup and leaving it sticking all day

Very grippy. I have combination skin, depending on the weather.

Guess I should have read the description more thoroughly. It's very sticky, and remains so throughout the day. It's so reasonably priced, and does a good job holding my tinted moisturizer in place, but I can't stand the sticky feel on my skin.